Direct Sales – It’s Opening Outlets

 

Your Direct Sales and Network Marketing business is a lot like franchising in that your goal is to be opening “business outlets. This is done by sharing your opportunity and getting others started in the business. It’s the number of outlets that you open that generate your success.

Let’s look at why this is –

First, leaders show up at all different times and on all different levels. When I look at my own report, I see leaders on just about every level. Some I sponsored, some I obviously didn’t. That means that some who I sponsored ultimately led me to leaders somewhere. Or, rather, led leaders to me.

Some people need to sponsor 5 people to have a leader show up. For others, it is 50. That reality doesn’t need to discourage you. The bigger your numbers grow, the closer you are, really! And, with a solid, equitable pay plan, it doesn’t matter where they show up!

In my first company, my biggest leader came early on. Because of the way that pay plan was structured, my upline made hundreds of thousands of dollars. I made thousands on that leg. Big disparity. And, certainly not what I would call equitable. But, that experience became invaluable because it taught me to closely evaluate pay plans, and understand the good, bad and ugly.

Believe me, there is a lot of “ugly” in MLM pay plans. You may think yours is great. Don’t be afraid to play devil’s advocate with all aspects of it to be sure.

You may be struggling with the “when is it going to happen for me” syndrome. I know how you feel, I’ve been there myself.

And, it’s hard to hear – “Oh, just go sponsor another rep.”

But, it’s true. If you don’t feel you have yet landed someone on your team who shares your same drive and passion. That’s okay. They are on their own agenda and that is fine.

Your agenda, however, is to keep uncovering stones until you find one, or two, or twelve. Or, until they lead you to someone.

It’s tempting to think – “I must be doing something wrong, or I am not doing enough.”

Nope, not true. It’s not you. How do I know this? Well, there are some on the team who have a large team growing and really don’t provide anything in terms of support or coaching. I recently contacted one of my frontline people, who had dropped to inactive. She has a LARGE organization developing under her. I asked her if she realized what she was missing now, and what she would miss potentially by not getting back involved.

She is now on board again and we’ll see what happens. I don’t know if she is ready to build a business, seriously, yet, but I did want to point out what can happen.

That growth happened without any effort on her part. A leader was there and took action.

So, as long as you are directing people to the tools and support they need, and fulfilling your end of the bargain, relax. It’s not you. It’s not anything you are doing or not doing.

Keep turning over stones and keep adding to your frontline. Don’t be tempted to “stack in people” for growth. Go wide, wide, wider until you can’t control the explosion.

Start that snowball rolling!
 
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EXPECT Success!

Jackie Ulmer

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