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Master These 7 Skills of the Network Marketing Professional
Welcome to the Street Smart Wealth Podcast, show #95.
Many people start out in network marketing with just the hope of being successful, while still others take it on as a serious career path, and want to become a network marketing professional.
In today’s show, we will cover the 7 Skills you need to become a network marketing professional.
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If you are really serious about becoming a network marketing professional and earning a career income within the profession, then there are 7 key skills you will want to study, learn, perfect and master to reach the level you want.
There are no shortcuts.
7 Skills of the Master Networker
Developing and growing Your candidate list and prospects to talk to
The Invitation
The Business Presentation
The Follow up
The Close – or helping with the decision
Launching your new team partner
Creating culture
Developing and growing Your candidate list
Prospects are everywhere. Don’t ever make the lame excuse that there is no one to talk to.
I often hear people say – my warm market won’t be interested. People are different where I live. And, people say that from all over the globe.
About 80% of people who join network marketing come in as just “hopers”, with a mental list of 3-8 people they hope will join and make them rich. This is why the failure rate is so high. Real Estate is no different. The busy work of getting the license and setting up shop is one thing….and anyone can do it. The real work and hustle of drumming up clients is something totally different.
Fully write your list, even the chicken list.
Empty your mind and provide room for growth
Study your list and think of who they know.
Add two new people to your list daily. Write them down.
People you meet
Social media
Business contacts
Don’t pitch people. Develop a connection and professionally network. Harvey McKay – begin making a contact list now and figure out a creative way to stay in touch with them 3-4 times a year.
Network on purpose. Get out and meet people. Develop that skill. Know how to say what you do. ” my full time job is….but what I’m really excited about is a business I am growing on the side!”
Jim Rohn quote – I’m working full time on my job and part time on my fortune.
The Art of the Invitation
Possibly most critical skill and one most spend the least time developing. Practice, drill and rehearse what to say.
The Business Presentation
Use third party tools – always. Creates duplication and the sense that “I can do this, too!”
Get over ME!
Learn to tell your story, short, brief and powerful and then move over for the tool to share the business. What wasn’t working and how network marketing is changing that is an important part of your story.
Be the messenger, not the message itself.
Be passionate and excited and once the tool is over, ask – what did you like best?
The Follow up
Pros follow up, hopers or posers wait for their prospect to make the move. And they wait and wait and wait.
Follow up statistics don’t lie. Increase your sponsoring by 80%.
Let people know you are going to follow up and then do it, Never end a meeting without setting the next meeting.
What happens if they haven’t watched or gone through the presentation? When do you think you can do it for sure? Set the next appointment.
On average, it takes 4-6 exposures. IT’s not going to change for you! Some will join on the first, others will join on the 10th. This is an average.
Be prepared for questions and objections – StreetSmartScripts.com
The Close – or helping with the decision
Simply ask them to join! Try it. I would really love to work together on this project. Will you join the team and let’s get started?
On a scale of 1 – 10…
What is standing in your way of joining the team today?
Be prepared for them to say yes!
Launching your new team partner
Critical to success! Set up a 48 hour game plan interview and cover some critical things –
Congratulate them and let them know they have made a good decision.
Set their expectations – handling shutdowns.
Getting started checklist – do they know what to do first? What will they do first. Products, tools, list, success language, three way calls
Launch plan – how will they get first customers and distributors? Who is on their top ten list?
First action steps.
How to handle it if they go Missing In Action!
Creating culture
Get them plugged onto team events.
Introduce to upline.
Share when the next event is and get them committed to it.
Make a plan, do the plan, review the plan, tweak the plan, repeat!
ACTION STEPS
1. Determine what skills you need to improve.
2. Make Your List!!!
3. Know the tools and the process to guide prospects through.
4. Go through a getting started checklist and make sure you know what to do, and how to train someone new.
5. What event is on your calendar?
Learn more about building an effective Network Marketing business both online and offline in my Direct Sales Online Coaching Program!
Has this show helped you? Tweet me – @jackieulmer and if you have a question for the show, add the hashtag #JackieUlmer
Good luck in your business
Do you have a question? Ask it at JackieUlmer.com/questions
Until next time – remember this – Hesitation Never Cashed a Check!
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Let’s have some conversation!
EXPECT Success!
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Nathan says
Hi Jackie,
These are some excellent tips you’ve listed. I believe the most important words on the page are “Action Steps”. Many people get excited about a network marketing opportunity, join and then do nothing.
I’m a firm believer that once you know what to do, you MUST take some kind of action EVERY SINGLE DAY to get and keep your momentum. Also, one other thing I thought you might have mentioned was setting goals; but not just goals – specific, realistic, written goals; with dates for completion.
Once a person gets into the habit of creating specific goals and taking action every single day, they are well on their way to becoming a true network marketing professional.
Jackie Ulmer says
Thanks for weighing in Nathan! ACTION STEPS are KEY!