YouTube Tips for Creating Leads and Getting Found

YouTube offers you an exciting way to get found; get followed and attract leads for your business.

We know that YouTube is now the second largest and most popular search engine. Yes, it now surpasses Yahoo as a search engine. Many people don’t think of YT as a search engine, but it is.

Currently, YouTube is the second biggest source for me personally for developing leads for my business. People are going to YouTube or Google and looking for something specific and are finding my videos as a resource from what they are searching for.

You can follow what I do and get some ideas by checking out my channel. You can subscribe to it and get an update each time a new video is uploaded so you can track what I do and how it works.

Jackie Ulmer’s YouTube Channel

I want to strongly encourage you not to fear being in front of the camera. You WILL get better over time. It takes some practice and it is so worth it to develop this resource for attracting your ideal prospects to you.

Video creates a whole new experience because it gives people a much bigger insight into who you are and what value you bring to the table. I view making a video as sitting down one on one to speak with one person. My camera is the one person.

Video is highly affordable with a camera costing around $150. Some are more some are less, I use a Flip HD basic camera and a $20 tri pod. It has created thousands of dollars in business for me, so it has been well worth the investment.

I keep a notebook of ongoing topics to create a video around. I try to keep them to 3 – 8 minutes, with shorter being better.

I always create generic content, and I include a link to my blog, which also has a link on how to work with me. You don’t need to blast your business; those who are interested in knowing your primary company or business will click to know more.

So, let’s discuss some tips for Youtube.

1. Always start with creating and offering value. Don’t post videos just promoting your opportunity. This is really nothing more than a commercial and when was the last time you watched a commercial on YouTube…and liked it? Value is best offered generically. No matter what business you are in, there are dozens of generic tips you can offer to others that they will find helpful. People appreciate those who give and share. Remember, make a difference in someone’s life and business and they will remember you!

2. Once you publish a video to YouTube, add it to your site or blog using the EMBED code that YouTube provides you. If you have a Facebook page, or profile, and you do, right? Add it in there as well. This allows you to help with the marketing and promotion of your video. Don’t expect Google and YouTube to do it all. You can link in many of your social sites including Facebook, Twitter and others. Spend some time there and find all of the resources available to you.

3. Always begin your description with the link to your website. Include the http. This creates a clickable link. You can increase your traffic dramatically by making it very simple for your audience to click through and learn more about you. If you use any type of tracking or Google Analytics on your site, you’ll see how many people are clicking through from your videos to your site. This allows you to get better and improve your video message for your audience. Remember, it is all about creating value and establishing yourself as a knowledgeable source to follow.

4. You can find out who is watching; where they are from and all types of demographic information by clicking the INSIGHT button on your channel. This can provide great information and assist you in targeting your message better and reaching your target audience. This of course, is important once you define what you want your message to be and who your target audience is. IT even shows who is watching your videos on their mobile phone! Cool, eh?

I hope this gives you some solid tips on the power of video marketing, YouTube and how to use this powerful tool right now to succeed in your business!

I would love to hear your feedback and comments. Let’s exchange ideas
below. Just leave your thoughts/questions.

And, if you would like to learn the methods, tips and secrets I have used, please get my report below!