Are You Making These Social Media Marketing Mistakes in Your Network Marketing Business?

Welcome to the Street Smart Wealth Podcast, show #94.

It’s so exciting to think of becoming the hunted in your network marketing business, right? So, we hop out on Facebook, or Twitter or any Social Media platform and just begin to talk, talk, talk, talk about how excited we are and how fabulous the products are and that they cure everything known to man, and give so much energy and shoot to the moon like a star fleet commander.

Oh, and the money…let’s talk about the money….

Let’s talk about Social Media Mistakes to avoid, first…okay?

SPONSOR

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Social Media Mistakes to Avoid in Your Network Marketing Business Journey

Instead of going with just the negative, I’m going to state these in positive terms and you can take a look and see what you are doing and not doing!
Before we even dive in, remember that unless you are running a paid ad, these are not advertising sites. Don’t be a blatant advertiser on your wall and in your stream all the time. It’s viewed as spam.

First, have a strategy.

Put yourself in your audience’s shoes. What do they struggle with? What message can you deliver that will create curiosity for them?

Don’t get busy on all platforms. Pick one, maybe two and really dig in, learn and create a presence! Where is your target audience, and what platform do you love and resonate with?

Get out of the newsfeed and into communities.

Be consistent across all platforms with your photo, your brand and your overall message. Be authentic, in other words.

Images – Visual Marketing is the name of the game these days, well over 50% of conversation happens via image posts and status updates.

Hashtags – this is a great way to use the search feature, on Twitter for instance and find new conversations, TweetChats and people who you might really want to connect with.

Engage – schedule time in your day to be out there, without your agenda. Talking and sharing, conversing.

Be consistent. Showing up once and a while leaves you unmemorable.

Track your actions. How many times are you posting on Twitter? Times? Feedback and engagement?

Weekend Posting – many people do nothing on the weekends and weekend posts often get the most engagement!

Never be inappropriate – save that for conversations with good, close friends.

Network – mention, tag, respond, encourage.

Mix up your message so it’s not the same ole same ole all of the time. What tips can you share? What books are you reading? What events have you attended? This is all great stuff for blog posts you can then promote regularly.

Share the content of others – be generous and attract a crowd! Schedule time for this and another reason not to spread yourself too thin!

Always focus on quality and not quantity. With content, sharing, and fans/followers.

ACTION STEPS

1. Pick your first platform on Social Media and build a very solid profile. Make it exciting, compelling and take them to your blog, where you are an authority expert and they will be impressed and feel confident!

2. Determine what your audience really wants to hear. Remember you are a solutions provider, and your goal is to offer up a solution that your prospect really needs before they even ask!

3. Schedule time each day to get on your social platforms and have conversation with people. Reply, respond, comment and encourage.

4. Develop your daily and weekly strategy.

5. Use Hashtags!!

Learn more about building an effective Network Marketing business both online and offline in my Direct Sales Online Coaching Program!

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Good luck in your business

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Until next time – remember this – Hesitation Never Cashed a Check!

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