It sounds exciting, doesn’t it? Using the internet to build a hugely successful business; having your dream prospects find you and contact you about your business; the sweet sound of “cha-ching” as your cyberspace cash register tallies sales for you 24/7; whether you are sleeping; golfing; sailing or just enjoying life.
I know it sure appealed to me when I ventured into the world of the Internet and pondered building a business through this outlet.
Ten years later, I can report that it has been great; has provided an amazing lifestyle and income; and some hair raising moments as well. It’s important to know what really goes into it so you can make an informed decision about whether or not it is really right for you.
Attraction Marketing is quite the buzz word these days, but what does it REALLY mean? This short video explains Attraction Marketing and the key components it takes to make this concept work for you.
So, what do you need to know? What will it take? First, it takes time and commitment. These two components are critical because without them, you won’t be successful.
Time, because it takes a while to be “known” and found online. Just like moving to a new city, when you walk into the movie theater for the first time, and look around, no one really recognizes or acknowledges you, right? Same online. You are just another name and face in a sea of others until you give it time and a reason for people to remember your name and begin to “listen” for you.
Commitment is the piece that goes with time because it takes a commitment to “showing up” to get your name out there. You have to be willing to find communities where your target audience will be; and you must be willing to be the new kid on the block as you work to get to know people and establish relationships.
And, you must also be willing to commit to the technical side of things. For many people, it’s a snap to put up a blog; do some key word strategy; develop and autoresponder campaign, etc.
For many others, it’s like scratching nails down a chalkboard. Please, let me do anything but that!
And, yet, it must be done. It’s going to require some tenacity and a willingness to figure some things out for yourself. You’ll want to have a blog; you’ll want to ultimately have a personal site you bring people back to; an automated lead capture campaign; and you must develop content.
Beyond that, as new technologies come along, take an inventory on your willingness to try; learn and embrace the unknown.
I never thought I’d be making videos and slapping them up on YouTube, but I sponsor new people into my Direct Sales business every month through this lead generation method. Can you do it, too? Absolutely. It’s not difficult nor expensive. It does, however, require getting out of your comfort zone a little.
And, you will find that there is a whole new world outside your comfort zone.
So, do a personal inventory and decide if Internet Marketing is going to be a fit for you in your business model. Are you willing to make the commitment? Are you willing to be consistent in showing up so that your target audience can learn your name; get to know you; and then seek out your content?
I hope you’ll embrace this amazing technology. It is still very much in its infancy and yet has the potential already to create an amazing business success story for you.
At the top of the page, I have some Tools and Resources to help you develop some of your strategy. Please let me know if I might assist at all.